Further expand the practice of sustainable forestry to encompass even more acreage by both attracting new SFI program licensees and expanding AF&PA membership;
Establish consistent application of independent third party certification for SFI program compliance among our member companies;
Establish consistent, credible system for international mutual recognition of sustainable forestry certification programs;
Increase public awareness of the importance of sustainable forestry certification programs;
Increase public awareness of the importance of sustainable forestry certification, with both consumers and forest products industry customers;
Establish consistent procedures at the local level to address the reporting and review of inconsistent practices and SFI program violations.